WD® Celebrates 10th Anniversary of My Passport™ Drives With New Design And Limited Anniversary Edition

Written by Contributor

September 10, 2014

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To commemorate the 10th anniversary of its My Passport line of portable hard drives, WD®, a Western Digital (NASDAQ: WDC) company, is introducing a sleek new design of the world’s most popular and award-winning line of My Passport® portable hard drives. The My Passport Ultra™ – Metal Edition™ and My Passport Ultra – Anniversary Edition™ represent the culmination of a decade of refinement for WD’s enduring portable drive line. From their beautiful, spin finish exteriors to advancements in capacities, security and size reduction, My Passport Ultra™ – Metal Edition™ and My Passport Ultra – Anniversary Edition dawn a new generation of reliable and portable WD storage solutions.

My Passport Ultra – Metal Edition and Anniversary Edition incorporates a unique and innovative radial spin-design aluminum enclosure to withstand the everyday knocks experienced by today’s mobile consumer. In addition, the drive offers hardware encryption and password protection to prevent unauthorized use of the drive in the event it is lost or stolen. For added content protection and remote sharing, My Passport Ultra – Metal Edition includes WD SmartWare™ Pro software with Dropbox integration allowing users to backup content from the drive to the cloud and retrieve content from their Dropbox account to the My Passport drive. These features make the My Passport an ideal choice for back-up, protecting, storing, and enjoying digital content on the go.

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“Ten years is a milestone by any technology standard, but having the ability to consistently reinvent a product line like My Passport to suit the changing needs of consumers and creative professionals is something we are especially proud of,” said Tony Tate, general manager and vice president of WD’s content solutions group. “We thank all of our customers for their ongoing feedback over the years to help make My Passport one of the most popular hard drives ever. This feedback helped incorporate the latest beautiful industrial design with features, capacities, and security that truly meet the needs of today’s mobile consumer.”

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Pricing and Availability

My Passport Ultra – Metal Edition and My Passport Ultra – Anniversary Edition hard drives offers a regional 3-year limited warranty and is available at select retailers and distributed by EA Global Supply Chain Solutions, Inc. and Iontech, Inc. in the Philippines. My Passport Ultra – Anniversary Edition is available at Silicon Valley. Manufacturer’s Suggest Retail Price (MSRP) on the 1 TB drive will be Php 4,590 and MSRP on the 2 TB will be Php 7,490.

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